Jeff Scalzi joined BPM in 2023 and is the firm’s Content Strategy Leader. In this role, he is responsible for driving the development, production, distribution and syndication of marketing content across a variety of vehicles, channels and media to maximize reach and to reinforce brand positioning for the firm’s services and key industries. Jeff also heads BPM’s public and media relations program. He has extensive experience in developing and implementing strategic, integrated marketing, communications and public relations programs, most recently serving as director of integrated marketing at law firm Goodwin Procter LLP, head of content strategy and associate director of marketing at Goulston & Storrs PC and director of marketing and business development at both Dentons US and Foley Hoag LLP.
As a recognized industry leader in professional services marketing, Jeff is a member of the Association for Accounting Marketing (AAM) and Legal Marketing Association and served as 2012 President of the LMA’s New York Chapter, 2008 President of the LMA’s New England Chapter, and has led several other national initiatives for the LMA. Prior to his work in professional services marketing, Jeff held positions managing the marketing communications programs at several technology companies serving industries such as healthcare, life sciences, telecommunications, real estate, retail and financial services.
Quick Facts
- Community
Member, Association for Accounting Marketing
- Education
B.A. – Loyola University, Maryland